Introduction
This article has been authored by Chris Uren, Data & AI Public Sector Sales Director at Telefónica Tech and Ross Fullerton, Co-founder of Starlight Consulting
From the height of the COVID-19 pandemic to the explosion of artificial intelligence, the role of data is crucial to the delivery of safe, cost-effective healthcare across the globe. Healthcare providers must harness the potential of the vast amounts of data they collect every single day to identify trends, predict disease outbreaks, and tailor treatments to individual patients. This data-driven approach not only helps in early diagnosis and personalised care but also supports research and innovation, leading to the development of new therapies and medical technologies.
However, effectively managing the extensive volume of data and unlocking the potential insights and improvements remains a significant challenge for healthcare providers, including NHS Trusts and integrated care systems.