AI has moved quickly from experimentation to expectation. Many organisations have invested in tools, launched pilots, explored Microsoft Copilot, and started to consider the possibilities of agentic AI. But the real challenge now isn’t starting your AI journey, it’s how to scale it.

How do you move beyond isolated use cases and enthusiastic early adopters? How do you build the governance, security, operating model, and workforce confidence needed for responsible adoption? And how do you ensure AI activity translates into measurable business value, rather than another wave of disconnected pilots?

Join Telefónica Tech, Hable, Microsoft, and guest customers for an invitation-only afternoon designed for senior technology, transformation, and business leaders. Through executive insight, customer experience, and peer discussion, we will explore how organisations can move from AI experimentation to secure, scalable, and sustained adoption. You’ll hear practical lessons from those progressing from pilot to production, with perspectives on Copilot enablement, agentic AI readiness, governance, implementation, workforce engagement, and value realisation. You’ll leave with a clearer view of the decisions leaders need to make now, the foundations required to scale responsibly, and the steps that can help turn AI momentum into meaningful organisational impact.

AI transformation is as much about people, behaviour, and confidence, as it is about the technology itself. At this event we’ll explore the questions that matter when moving from early experimentation to meaningful, organisation-wide adoption.

Who should attend?

This event is particularly relevant for CIOs, CTOs, Chief Digital Officers, Transformation and Innovation Leaders, AI Programme Sponsors, and Senior Business Leaders.