Professional using a laptop in a city environment representing responsible data use and AI governance in modern organisations.

Secure, Scalable, and Ai-Ready Foundations

Why Hardware Prices Are Rising in 2025–2026 | IT Supply Chain Trends

Alex Shimes
10 March 2026

Why Hardware Prices Are Rising in 2025–2026

In 2025 and into 2026, organisations around the world are grappling with a hardware market where pricing and availability are far less predictable than in previous years. What used to be relatively stable pricing and reliable stock levels has shifted to one where costs can move quickly, supplies can tighten at short notice, and vendor terms are evolving to manage risk.

Here’s what the broader industry is telling us:

 

Component Prices Are Climbing Sharply

A core reason for rising hardware prices is that the fundamental building blocks of computers — memory (DRAM) and storage (SSD/NAND) have become substantially more expensive. Analysts suggest that combined DRAM and SSD costs could rise by more than 100% this year, pushing up the cost of PCs, servers, and other infrastructure by double-digit percentages. Memory prices in particular have surged due to high demand from AI workloads and hyperscale data centre projects, which is drawing capacity away from standard enterprise hardware.

Supply Demand Has Shifted

Global production capacity is increasingly prioritised for high-performance memory and compute required for AI data-centre infrastructure. This reallocation leaves less DRAM, SSD, and associated components available for general-purpose servers, desktops, and laptops, creating upward pressure on pricing.

Additionally, supply chain turbulence means allocation is often given to large hyperscale buyers first, affecting lead times and procurement flexibility for other organisations. Vendors are responding by adjusting order commitments and tightening cancellation policies, which can affect both planning and execution.

 

Shorter Quote Validity and Volatile Stock Levels

Many vendors are operating with shorter quote validity windows and just-in-time supply at lower buffer levels. This means even quoted hardware can change in price between the time a quote is issued and when an order ships. Lead times can fluctuate unpredictably, and some vendors reserve the right to cancel orders if allocations cannot be fulfilled.

For organisations, this translates to week-to-week variability in stock, especially for servers, networking, and high-demand memory components.

 

Upgrade and Refresh Cycles Are Changing

With hardware costs higher and availability less certain, businesses are adjusting IT refresh strategies — either delaying upgrades or re-evaluating which assets to replace. Device lifespans may extend as organisations seek to maximise current hardware while balancing cost and risk.

 

What This Means for IT Procurement

Taken together, these forces mean:

 

  • Quoted pricing can change more quickly than before
  • Longer planning windows are increasingly valuable
  • Rush or reactive buys often lead to higher costs
  • Budget forecasts must account for volatility

These aren’t short-term blips. Many analysts expect pricing and supply pressures to continue throughout 2026 and into 2027 before easing meaningfully.

Practical Takeaways

Here are strategies organisations are using to manage through this environment:

  • Plan purchases earlier in your refresh cycle to lock in pricing where possible
  • Explore alternative configurations or platforms with better availability or pricing stability
  • Maintain open dialogue with partners, resellers, and account teams to understand timing and commitments
  • Build flexibility into hardware budgets to accommodate unexpected movements

Volatility in hardware pricing and supply isn’t unique to any one vendor or technology — it’s a market-wide shift driven by demand patterns, production economics, and global supply chain dynamics. Understanding these forces can help you make more informed planning decisions.

Want to learn more? Watch our On Demand webinar, where our experts will share practical strategies, insights, and answer your questions.

Watch the webinar here

Related Posts

Telefónica Tech UK