• The Challenge

    Wi-Fi at Gatwick

    Gatwick Airport needed to maintain its reputation for digital innovation. Its customer Wi-Fi experience was slow and complicated. Additionally, it was unable to capture data from the millions of passengers passing through its hub every day.

     

    With our help they now have faster Wi-Fi and more insight into their passengers with our Aruba Network solution.

The Solution

Improving airport Wi-Fi

To resolve the previous Wi-Fi issues, firstly, we used the latest heat map technology to focus on high-density areas. For example, departure lounges, baggage collect and bag drop areas. Next, we designed Wi-Fi to support the legal maximum number of customers allowed. As a result, customers and staff now enjoy fast, high performance Wi-Fi access 24x7x365 across a new Aruba Network.

 

Another key goal was to understand passenger behaviour better.

 

With the help of our Aruba Clear Pass software analytics solution, they now have greater access to customer data than ever before. In turn, creating more marketing and revenue opportunities. It has also improved security, helping to control groups and restrict Wi-Fi within certain areas to security-cleared personnel.

 

Finally, we designed their data centres to run effectively as one. Seamless failover helps keep vital systems keep running, even in the event of an issue.

The Outcomes

Delivering for Gatwick's customers

Seamless Passenger Journey
Passengers now enjoy a seamless, stress-free travel experience powered by beacon technology and a travel app run over an Aruba Network.
Smart Navigation and Guidance
Push-style notifications guide passengers to where they need to go – from the car park, into the terminal facilities and onto their aeroplane.
Boosting Retail Engagement
With real-time behavioural data they can drive customer spend on-site; before they arrive and after they leave. In turn, this has helped to retain and acquire leading high street brands, such as Starbucks, Next, WH Smith and Marks & Spencer as retail tenants.
Operational Efficiency with Real-Time Data
Real-time operational data and RFID tagging is set to drive further operational efficiencies. For example, helping to track down important assets such as wheelchairs, trolleys and luggage.

  • “

    It’s critical we maintain our reputation as being technologically advanced. With this in mind, we’re moving towards streamlining the travel experience and technology is playing a critical role.

    CIO

    Gatwick

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